No stranger to the Fiji market, Bob held several positions with national carrier Fiji Airways over the last 13 years, his last role being Area Sales Manager West Coast. With 20 years of marketing and business development experience, Bob has an invaluable understanding of leisure and groups across multiple niches. In his new role Bob will be responsible for the resort’s strategic sales objectives in the North American market, and will be the in-market point of contact for all training and sales related opportunities.
Furthering IHG Academy community engagement initiatives, the resort joined forces with the NEC to increase the reach of the IHG Fiji National Training Framework. The MOU is specifically aimed at creating stronger ties between the IHG Sanasana Academy, Nannies Programme and National Employment Centre to alleviate unemployment and develop local talent in Fiji.
“Bob’s passion and understanding of Fiji makes him a valuable asset to the InterContinental Fiji family,” says Director of Sales, Hudson Mitchell. “As a largely untapped market for Fiji, we anticipate exciting times ahead in the North American market – we’re thrilled to welcome Bob to the team and we’re looking forward to the opportunities this emerging market presents.”
Bob’s appointment is well timed with Tourism Fiji’s latest initiatives to kick-start tourism activity in the North America, and Fiji Airways’ announcement of daily flights to Nadi from Los Angeles as they welcomed the new A330s to their fleet.
“Situated in the truly magnificent Natadola Bay, the resort has the unique ability to provide an ‘outer-island experience’ on the mainland, and we’re primed to welcome our North American visitors to our home here in paradise,” Mitchell added.
As a proud member of a collection of the world’s finest travel agencies; Virtuoso, Signature, and Ensemble travel networks, InterContinental Fiji Golf Resort & Spa provides contemporary luxury on white sands, and authentic, enriching Fijian experiences for the most discerning of travelers. Located 45 minutes drive from Nadi International Airport the resort is situated on one of the world’s best beaches and defines all that an exclusive luxury retreat should be featuring 5 restaurants and bars, a serene spa, 18 hole championship golf course, 4 pools, wedding chapel, and the adults-only sanctuary of Club InterContinental.
Bob Parra can be contacted directly on firstname.lastname@example.org